Filet Gourmet, Restaurant

How Filet Gourmet launched its business with +487% in visibility by replacing postal marketing

+487% visibility

The challenge

Filet Gourmet, a new restaurant business in Terrebonne, was investing heavily in postal marketing (flyers, door drops) with no measurable results. The marketing budget was high but customer acquisition remained slow and costly.

The solution

SIB transferred the postal marketing budget into a complete digital strategy: local SEO, geographically targeted Google Ads, and marketing automation. Intelligent workflows manage new client onboarding and loyalty programs.

The results

+487% Visibility
-64% Acquisition cost
+213% New customers
6.3x Marketing ROI

“We were wasting thousands of dollars on flyers and door drops. SIB moved us to digital and the results are incomparable. Our visibility was multiplied by almost 6 for a fraction of the cost.”

Stéphane Lavoie, Founder

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