Social Influence Builder writes blog posts and service pages for small businesses across Greater Montreal, built for your customers first. Every piece answers a real question your customers ask and moves them toward a call.
The service covers blog writing, service pages and cleanup of content you already have, in English and French, with the same care on both sides.
Most small business sites publish text stuffed around keywords instead of written for a reader.
Your service pages repeat the same generic description as three competitors down the page. A visitor comparing five businesses across five tabs has no reason to pick yours over another.
Your blog, if you have one, has been quiet for months, or it is full of posts that never answer the questions your customers actually type into Google before they call you.
Your French and English pages no longer match. One side reads like a rushed translation, the other says something different, and nobody on your team is sure which page actually represents your business.
It costs more than a search ranking. A visitor lands on your page, cannot find their answer in ten seconds, and goes back to search to click on a competitor instead.
Every mandate combines these three parts, in whichever order serves your site right now: new content to answer your customers, pages written to move a sale forward, and a cleanup of what already exists but is not working yet.
Every post starts from a question your customers actually ask, pulled from your calls, your emails or keyword research, then answers it clearly in the first paragraph. The topic is chosen to be useful to a specific reader.
Every service page names what you sell, for whom, and where, in the first sentence. The copy explains the visitor's problem, how you solve it, then ends with one clear call to action: book a call.
Before writing anything new, we audit what already exists: orphaned posts, duplicate pages, French and English versions that no longer match each other. We merge what repeats, fix what is mismatched, and remove what is hurting more than helping.
Three multi-service mandates, where writing was added alongside other services. Full results, with their source, are on each case study.
Financial services / Payment terminals · Laval, Quebec
Three steps, in this order, for every SEO content writing mandate.
A conversation with you, a read through your emails and calls, and keyword research to confirm what your customers are actually searching for, before we write a single line.
Every piece answers the question in the first paragraph, then builds out with subheadings, lists and internal links to your service pages and case studies.
The piece goes live, gets linked from the relevant pages on your site, then gets reviewed after publication, based on Search Console data, to fix anything that is not answering the original question well enough yet.
Let's talk about the content your site is still missing.
Book a callSEO content writing means writing for two audiences at once: a visitor who wants a clear answer, and a search engine that needs to understand what the page is about. At Social Influence Builder, the reader comes first, because confusing copy does not convince anyone, human or algorithm.
No, nobody can guarantee a ranking on Google, no matter what some vendors promise. We write copy that is clear and honest about what you offer, which helps your site get understood and cited by search engines, without ever promising a specific position.
Every piece is written with the help of AI tools, then checked and approved by the Social Influence Builder team, after talking with you about your business, your customers and your industry. The content always starts from your real information, never a generic template recycled between clients.
Yes, every piece can be written in English, French, or both, with the same care on each side. The English version is adapted for a Canadian English reader, with its own tone and expressions, rather than translated word for word from the French text.
The timeline depends on the topic, how much research it needs, and how quickly you respond to questions; it gets confirmed in your quote, before the mandate starts. Service pages usually take longer, since they touch the structure of the site.
The price depends on how many pieces you need, their length and how much research each topic requires. Book a call to get a quote based on the current state of your site and your goals, with no hidden fees and no long-term contract.
It depends on the state of what you already have. If a page answers its question but reads poorly, we rewrite it. If it is empty, contradictory or mismatched between English and French, we clean it up first, then add what is still missing.
No, they are two different levers. Google Ads brings visitors in as soon as a campaign is active, while SEO content stays online and keeps answering questions long after it is published. The two often work well together, depending on your goals and budget.
We prioritize together, starting from the questions your customers ask most often on the phone or by email, and the service pages that need new content the most. You keep the final say on every topic before we start writing.
We'll look at your online presence, reviews, website and ads, then tell you what is holding back calls and bookings for your business, whether you're in Mascouche, Greater Montreal or elsewhere in Quebec.
20 minutes, no obligation, and we'll tell you if it's not a fit.
Book a call