AI Overviews for Your Business Name Searches: What They Mean
AI Overviews on your business name: where Google's summary comes from, how to check what searchers see and how to fix wrong details at their source.
Read the articleAI search blog
AI search blog: this category explains how a Greater Montreal business shows up in Google search results and in answers from AI assistants like ChatGPT or Perplexity. You'll find explanations of structured data, llms.txt files and the practices that keep you visible, whether the search comes from a traditional engine or a generative AI.
AI search blog: articles
AI search blog: browse the articles in this category.
Quebec Small Businesses: Measuring AI Search Visibility
Quebec small businesses can measure AI search visibility with French and English prompt sets, GA4 referral checks, call tracking and a monthly routine.
Read the articleAEO and GEO: Use Your Own Data to Get Cited in AI Answers
AEO and GEO explained: turn your own emails, reviews and service records into checkable facts that ChatGPT, Google AI Overviews and Gemini can cite.
Read the articleLocal Marketing Fixes to Make as Google Search Becomes More AI-Driven
Local marketing fixes for AI-driven Google Search: tune your Google Business Profile, pages, NAP, reviews and Loi 25 tracking in Québec.
Read the articleMarkdown twins and llms.txt: why every page on our site now has both
Markdown twins and llms.txt: every page on our site now has a Markdown version and an llms.txt file of its own. Here is what we built, why, and what it does not change for Google Search.
Read the articleChatGPT Search Citations for Local Businesses: What Gets One Cited
ChatGPT Search citations for local businesses: the prompts we test, what actually gets cited, and what we change on a site before it happens.
Read the articleGoogle AI Overviews and local search: what changes for small businesses
Google AI Overviews and local search: the rollout across Canada landed on October 28, 2024, in English only. Here is what changes, and does not, for a Montreal-area small business.
Read the articleChatGPT website copy verification: What to Keep, What to Verify
ChatGPT website copy verification: what a small business owner should keep and check before publishing website copy, and how to catch errors before it goes live.
Read the articleFrequently asked questions
What's in the Search and AI category?
This category covers search engine optimization and visibility in AI assistant answers, including ChatGPT, Perplexity and Google's AI-generated overviews. Each article walks through one practical topic, such as structured data or the llms.txt file, for a business in Greater Montreal.
Who are these articles for?
They're written for local business owners who want to understand how their site gets read, by Google and by AI assistants alike. No need to learn the technical language of web development or artificial intelligence to make sense of it all.
What's the llms.txt file, and why talk about it here?
The llms.txt file is a proposed convention for telling AI assistants which pages on your site to check first, similar to a sitemap built for AI rather than for Google. Some tools read it; others don't yet. Our articles explain what it does and how it fits alongside the SEO work you're likely already doing.
Do these articles replace an AI visibility service with an agency?
These articles do not replace an AI visibility service with an agency. They explain the principles behind search and AI visibility, but a full strategy needs a diagnosis specific to your business, your customers and your existing content. Our AI Visibility page describes what that work includes step by step.
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