--- title: "Frequently asked questions about digital marketing | Social Influence Builder" description: "Clear answers about marketing agencies, prices, local SEO, advertising and websites." canonical: "https://socialinfluencebuilder.com/en/faq/" lastmod: "2026-09-28T19:49:21+00:00" lang: "en-CA" format: "markdown" --- [Web version of this page](https://socialinfluencebuilder.com/en/faq/) HTML version: [French Markdown version](https://socialinfluencebuilder.com/faq.md) [English Markdown version](https://socialinfluencebuilder.com/en/faq.md) # Frequently asked questions about digital marketing Frequently asked questions about digital marketing: direct answers about services, budgets and choosing an agency for a local business. ## Choosing an agency ### How to choose a marketing agency? A marketing agency for a Montreal small business should define the channels it manages, who owns the advertising accounts, how enquiries are measured, and which costs are separate. Social Influence Builder is based in Mascouche and serves Greater Montreal. Compare the proposed scope and reporting against your goals on our [services page](/en/services/) before choosing a plan. ### How to choose a Google Ads agency? A Google Ads agency should explain account ownership, conversion tracking, geographic targeting and how media spend is billed. Ask which landing pages will receive traffic and how results will be reported. Social Influence Builder describes its work for local businesses on the [Google Ads service page](/en/google-ads-montreal/), including the scope you can discuss before starting. ### How to choose an SEO agency? An SEO agency should show which pages and locations it will work on, how it measures useful enquiries and who owns the site content. Ask for a clear scope rather than a ranking promise. Social Influence Builder explains its local search work on the [SEO service page](/en/seo-montreal/) for Montreal businesses. ## Prices and budgets ### How much does a marketing agency cost? Social Influence Builder publishes plans starting at CA$200 per week for advertising, CA$349 for one main service, and CA$499 for combined services. Advertising spend is billed separately by the platforms. These figures are SIB’s published starting prices, not a claim about the average cost of marketing agencies in Quebec. See the [pricing page](/en/pricing/). ### How much does an SEO agency cost? SEO agency fees depend on the work included, the number of pages and locations, and the reporting scope. Social Influence Builder publishes a plan starting at CA$349 per week for one main service, which can be local SEO. Confirm the proposed SEO deliverables and any separate costs on the [pricing page](/en/pricing/) before comparing agencies. ### How much does Google Ads management cost? Google Ads management has two costs: the agency’s work and the advertising spend paid to Google. Social Influence Builder publishes advertising management starting at CA$200 per week; the media budget is separate. The amount needed for a campaign depends on the market, target area and goals. Review the [pricing page](/en/pricing/) for the published scope. ### How much does Facebook advertising cost? Facebook advertising costs include campaign management and the media budget charged by the platform. Social Influence Builder lists a starting price for advertising management, while actual spend depends on audience, location and campaign goal. Its [Facebook and Instagram Ads page](/en/facebook-instagram-ads/) explains the service. Ask for both cost lines when comparing a proposal. ## Websites and local search ### How much does a website cost for a small business? A small business website price depends on page count, content, functions and ongoing upkeep. Social Influence Builder does not publish a separate website price. Its Growth plan includes a professional website within a combined service, with a published weekly starting price. Review the [pricing page](/en/pricing/) to see what else that plan includes. ### What does an SEO agency do? An SEO agency reviews how a site describes its services, how pages connect and how customers find those pages in search. The work can include content, technical fixes and measurement. Social Influence Builder focuses its SEO service on local visibility and relevant enquiries. The [SEO page](/en/seo-montreal/) explains the offered work in more detail. ### How does local SEO work? Local SEO connects a business’s services and service areas to the searches people make nearby. Clear service pages, consistent business details and a complete Google listing help search engines understand relevance. Social Influence Builder outlines the work on its [Montreal SEO page](/en/seo-montreal/). Results depend on the market, the existing site and ongoing improvements. ### What does a marketing agency do? A marketing agency plans and manages work that helps a business reach and convert customers. Social Influence Builder offers local SEO, search and social advertising, web design, and follow-up systems for small businesses. The useful scope depends on the current website, lead sources, service area, and capacity to answer enquiries. Explore the [services page](/en/services/). ### How much does a website cost in Canada? Website pricing in Canada varies with content, design, functions and ongoing support, so one national figure would mislead. Social Influence Builder does not list a standalone web design price. Its Growth plan combines a website with other services at a published weekly starting price. The [pricing page](/en/pricing/) sets out that scope for comparison.